The Brandman Agency Named U.S. Public Relations Agency of Record for Maharajah's Express, the First Pan-India Luxury Train
Thursday, January 7, 2010 at 10:22PM
NEW YORK (January 7, 2010) - The Brandman Agency, New York, is proud to announce that it has been named the U.S. Public Relations Agency of Record for Maharajas’ Express, India’s first Pan-India luxury train operated by Royale Indian Rail Tours Ltd. Making its inaugural journey from Mumbai to Delhi in March 2010, Maharajas’ Express marks a major departure in luxury train travel and a landmark event in Indian tourism. As a result of this appointment, the agency is adding to its world-wide portfolio of luxury travel and lifestyle brands.
Offering unique journeys between Mumbai and Delhi, and Delhi and Kolkata, the purpose-built Maharajas’ Express will cut across state borders to offer distinct, exciting itineraries that provide guests with never before traveled routes and unforgettable off-train excursions and experiences.
“We are extremely honored to be working with Maharajas’ Express to launch this unique tourism offering,” said Melanie Brandman, Founder and CEO of The Brandman Agency. “As discerning travelers are looking to broaden travel experiences, Maharajas’ Express offers guests a chance to traverse the dynamic Indian landscape in a way that has never been offered before.”
The Maharajas’ Express will be operated by Royale Indian Rail Tours Ltd., a newly formed company created by the Indian Railway Catering and Tourism Corporation Ltd., a Public Sector enterprise under the Ministry of Railways, and Cox and Kings India Ltd.
Founded in 2001 by Melanie Brandman, The Brandman Agency represents some of the world’s most prestigious luxury travel and lifestyle brands, including Orient-Express Hotels, Qantas Airways, Virtuoso and the Barbados Tourism Authority. www.brandmanpr.com
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Media Contact:
Melanie Brandman
P: (212) 683 2442
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